The promotional video for "Mirror Man" was conceived and directed by Duffy. The basic premise is that Oakey is a ghost of a performer who has died suddenly, and now inhabits a theatre where he reveals himself to a band (Human League) who have come to rehearse. The video is filmed on location at a deserted theatre in London. The main scenes are of Oakey in a dressing room singing to a mirror. Footage of the crash and death of John Cobb (whilst attempting to break the world water speed record on Loch Ness on 29 September 1952) is spliced in with Oakey's dressing room scene. Cryptic references are left in shot, including a British Vehicle excise duty disc with an expiry date of October 1981 which was the release date of Dare.